SayPro Collaboration Plan

Designing Research Frameworks & Surveys with the Economic Impact Studies Research Office

Project Reference: Market Fit – SCRR-21
Lead Unit: SayPro Research Royalty
Partner Office: SayPro Economic Impact Studies Research Office

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1. SayPro Objective

To jointly develop rigorous and relevant research frameworks and survey instruments that accurately measure SayPro’s market fit, customer satisfaction, and economic impact across target segments (e.g. SMEs, public institutions, NGOs).

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2. SayPro Collaboration Structure

A. Roles and Responsibilities

Unit	Responsibilities
SayPro Research Royalty	Define strategic research goals, validate insights, and oversee final deliverables
Economic Impact Studies Research Office	Design methodologies, develop surveys, conduct data analysis, report findings

B. Communication Channels

• Weekly virtual design sessions (Zoom or Teams)
• Shared documents and real-time co-authoring (Google Workspace or SharePoint)
• Asynchronous reviews via SayPro Collaboration Hub

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3. SayPro Research Framework Design Process

A. Define Core Research Objectives

Focus Area	Key Questions to Address
Market Fit	Does SayPro’s model meet customer needs across sectors?
Economic Impact	What is the measurable benefit to users?
Customer Journey	Where are friction points in adoption and value uptake?
Sustainability	Is the impact long-term, scalable, and inclusive?

B. Select Appropriate Research Methods

Methodology	Use Case
Descriptive Surveys	Understand general satisfaction & needs
Longitudinal Tracking	Measure impact over time (3, 6, 12 months)
Key Informant Interviews	Deep dive with partners or beneficiaries
Focus Groups	Test emerging ideas and explore themes
Economic Modelling	Assess ROI, cost-benefit, and efficiency

C. Framework Output

Deliverables include:

• Logic model linking SayPro inputs → activities → outputs → outcomes
• Theory of Change (ToC) model visualizing causal pathways
• Draft indicators and KPIs (quantitative and qualitative)

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4. SayPro Survey Design Guidelines

A. Audience Segments

Segment	Focus
SayPro Clients	Usability, satisfaction, impact on operations
End Beneficiaries	Empowerment, value received, barriers faced
Partners (e.g. NGOs)	Collaboration quality, value alignment
Internal Teams	Implementation insights, delivery friction

B. Survey Instrument Components

• Introduction and consent language
• Demographic/organisational profiling
• Core thematic sections:
  • Needs assessment
  • Feature and service evaluation
  • Economic and operational outcomes
  • Open-ended improvement suggestions
• Likert Scales + NPS
• Optional follow-up opt-in

C. Tools and Formats

• Digital (Google Forms, Typeform, KoboToolbox)
• Language options: English, French, Swahili (as needed)
• Mobile and offline compatibility for field collection

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5.SayPro Milestone Plan

Milestone	Owner	Deadline
Finalize research logic framework	Joint SayPro-Royalty/Economic Impact	July 1, 2025
Draft survey instruments	Economic Impact Research Analysts	July 4, 2025
Review and translate surveys	SayPro Research Royalty QA Team	July 8, 2025
Pilot test (10–15 respondents)	Joint field validation team	July 10, 2025
Finalize and deploy surveys	Digital Deployment Team	July 12, 2025

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6. SayPro Expected Outcomes

• Validated research framework for consistent economic impact measurement
• Survey instruments tailored to specific SayPro audiences and service lines
• High-quality, representative data to inform market fit and product/service alignment
• Strong foundation for quarterly or annual comparative analysis

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7. SayPro Documentation & Governance

• All frameworks and survey versions stored in SayPro Research Archive (via SharePoint)
• Change logs and version control managed by Research Royalty
• Ethical compliance per SayPro’s Data Use and Protection Policy
• Data debrief reports shared in structured memo format post-survey closure