1.SayPro Purpose
The Stakeholder Sentiment Analysis Summary consolidates insights from various data sources to gauge the overall attitudes, opinions, and feelings of SayPro’s stakeholders (clients, partners, employees, and the public). This summary helps SayPro:
- Understand stakeholder perceptions and satisfaction levels
- Identify emerging concerns or positive trends
- Inform communication strategies and engagement plans
- Support decision-making and risk management
2.SayPro Data Sources
To compile the sentiment summary, gather data from:
- Social media comments and reactions (Facebook, Twitter/X, LinkedIn, Instagram)
- Customer service chat logs and query resolutions
- Stakeholder surveys and feedback forms
- Meeting notes and engagement logs (from SayPro CRM)
- Public reviews, testimonials, and press mentions
3.SayPro Analysis Process
- Data Collection: Extract relevant comments, feedback, and communication records from the above sources.
- Sentiment Categorization: Classify data into categories such as positive, negative, neutral, or mixed sentiment using:
- Automated sentiment analysis tools (if available)
- Manual review for nuanced understanding
- Theme Identification: Identify common topics, issues, or praises expressed by stakeholders.
- Quantification: Measure the proportion of each sentiment category to reflect overall trends.
- Key Highlights: Note particularly impactful or recurring sentiments that require attention.
4.SayPro Summary Report Contents
- Executive Summary: Brief overview of overall stakeholder sentiment.
- Sentiment Breakdown: Charts or tables showing sentiment distribution across data sources.
- Key Themes and Issues: Summary of main topics influencing sentiment.
- Positive Insights: Highlights of stakeholder appreciation and support.
- Concerns and Risks: Identification of negative sentiment areas and potential impact.
- Recommendations: Suggested actions to address concerns or leverage positive feedback.
5.SayPro Format and Submission
- Prepare the summary using the SayPro SCRR-17 template or approved internal format.
- Include visuals such as pie charts, bar graphs, or word clouds to enhance clarity.
- Upload the completed report via the SayPro Document Submission Portal for review.
6.SayPro Follow-Up
- Share the summary with relevant teams (communications, management, program leads).
- Use findings to shape stakeholder engagement strategies and improve service delivery.
- Plan periodic updates to monitor changes in stakeholder sentiment over time.