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SayPro Monthly January SCRR-7
Title: SayPro Monthly Research Focus Groups
Managed by: SayPro Product Testing and Feedback Research Office
Under: SayPro Research Royalty

Objective:
To collect targeted feedback on SayPro products and services through structured focus group sessions. This initiative supports product and service refinement by incorporating real-time user insights into SayPro’s innovation and improvement strategies.

Key Activities:

  • Organized and facilitated multiple focus group discussions segmented by user demographics and product categories.
  • Gathered qualitative and quantitative feedback on user experience, satisfaction, accessibility, and value perception.
  • Piloted new product features and recorded user reactions for product optimization.
  • Identified recurring themes and improvement areas across SayPro service lines.

Outcomes:

  • Delivered actionable insights for product development teams.
  • Improved product usability and alignment with customer expectations.
  • Strengthened user-centered design practices across SayPro platforms.
  • Contributed to the evidence base for SCRR product-related research and innovation.

Next Steps:

  • Expand focus group recruitment across rural and underserved regions.
  • Incorporate feedback loop systems into the SayPro App for continuous improvement.
  • Develop interactive dashboards to visualize ongoing feedback trends for internal teams.

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